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Author: Lauren Ellermeyer

How to Choose the Right Influencers for Your Brand

How to Choose the Right Influencers for Your Brand

Influencer marketing has become a regular part of many brands’ marketing mix, and the industry continues to evolve as more brands and content creators join ...
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Q&A WITH BEYOND FIFTEEN’S JENNIFER MAGAÑA

Q&A WITH BEYOND FIFTEEN’S JENNIFER MAGAÑA

Who inspires you? My sister is definitely a person that inspires me. While growing up, we were complete opposites. I was outgoing and social; she ...
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Key Considerations When Thinking About Starting a Podcast

Should You Launch Your Own Podcast? Key Considerations When Thinking About Starting a Podcast

Podcasts have become increasingly popular, so it’s not a surprise that one of the questions we get asked often from clients is: “Should we start ...
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Why You Should Never Rely on Luck for Your Media Coverage: A Guide to Getting Golden Media Results

Why You Should Never Rely on Luck for Your Media Coverage: A Guide to Getting Golden Media Results

While luck may be in the air with St. Patrick’s Day celebrations this month, it’s never a good idea to count on luck for your ...
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