AI ENGINE OPTIMIZATION (AEO) + GENERATIVE ENGINE OPTIMIZATION (GEO) SERVICES
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Get Found & Cited in
AI Search
Search is evolving — fast. As platforms like Google, ChatGPT, Gemini and Perplexity increasingly deliver AI-generated answers instead of traditional results, brands need to adapt their optimization strategies. That’s where AI Engine Optimization (AEO), also known as Generative Engine Optimization (GEO) or AI Search Optimization, comes in.
Beyond Fifteen helps you enhance your site’s visibility and authority across AI-driven search experiences — ensuring your business shows up when users ask generative tools for insights, recommendations or product information.
What Is AI Engine
Optimization (AEO)?
AI Engine Optimization focuses on helping your brand appear in AI-generated summaries and overviews — not just traditional search results. It’s the next phase of SEO, designed to make your website more discoverable and credible within AI-powered search experiences like:
- Google AI Overviews
- Google Search’s AI Mode
- ChatGPT, Gemini and Perplexity answers
By optimizing your site’s structure, content and entity data, AEO helps AI systems understand your expertise and feature your brand when users turn to conversational or generative platforms for answers.
Our AEO/GEO Optimization Approach
At Beyond Fifteen, our approach combines proven SEO fundamentals with cutting-edge AI visibility strategies to future-proof your digital presence. We focus on:
Entity & Schema Optimization
Strengthening how your brand, products and services are understood by AI models and search engines.
Generative Content Structure
Formatting on-page content for clarity, context and factual precision — making it easier for AI tools to summarize and surface.
Topical & Semantic Depth
Building interconnected content clusters that signal authority across key subjects and queries.
AI Visibility Tracking
Monitoring how your brand appears within Google’s AI Overviews and across major large language models (LLMs).
Fact Alignment & Digital Trust Signals
Ensuring your online information — from your website to your business listings — is consistent, verifiable and credible.
Why Combine AEO with Traditional SEO
While AEO and SEO share many foundational best practices, AEO goes a step further — expanding visibility beyond traditional SERPs into the growing world of AI-powered discovery. For maximum impact, we recommend pairing this with our Search Engine Optimization (SEO) services to ensure full coverage across both traditional and generative search ecosystems.
Together, they create a unified strategy that helps your brand dominate across every search format — from standard organic listings to AI-driven results.
Stay Visible in the Age of AI Search
AI-driven search experiences are reshaping how audiences find, trust and engage with brands. With Beyond Fifteen’s AI Engine Optimization (AEO) and Generative Engine Optimization (GEO) services, your business can stay ahead of the curve — ensuring you’re not only searchable, but summarized, cited and recommended in AI-powered results.
Ready to take the next steps for your brand?
AEO/GEO FAQs
AI Engine Optimization (AEO), also called Generative Engine Optimization (GEO) or AI search optimization, is the process of optimizing your website and content to appear in AI-driven search results. This includes Google AI Overviews, Google AI Mode and responses generated by large language models (LLMs) like ChatGPT, Gemini and Perplexity. It’s an evolution of SEO that ensures your brand is discoverable and cited in the next generation of search.
While AEO and traditional SEO share many best practices — like content structure, technical optimization and authority building — AEO focuses specifically on visibility in generative AI search. This includes optimizing for AI summaries, structured data, entity recognition and semantic relevance. For best results, AEO is recommended as an extension of our SEO services.
AEO/GEO optimization targets both AI-powered search environments and traditional search engines.
Key platforms include:
- Google AI Overviews and AI Mode
- ChatGPT, Gemini and Perplexity
- Other generative AI tools that summarize, cite or recommend content
Implementing AEO/GEO can help your brand:
- Be cited in AI-generated summaries and answers
- Improve visibility in emerging AI search results
- Strengthen your brand’s authority and trust signals
- Complement your traditional SEO strategy for maximum search coverage
AI visibility can evolve gradually as AI engines index, recognize and reference your entities and content. Typically, clients can begin to notice improved generative search visibility within 2–4 months, though ongoing monitoring and optimization ensure lasting impact.
PR efforts, especially high-authority media placements, can strategically complement AEO/GEO by:
- Strengthening entity recognition: Mentions on trusted sites signal credibility and authority to AI systems.
- Increasing AI discoverability: Expands your brand’s digital footprint for AI indexing and generative search.
- Supporting semantic relevance: Strategic media coverage reinforces topical connections and expertise.
- Enhancing SEO and AEO synergy: Earned media boosts entity credibility, content trustworthiness and cross-platform AI recognition.
In short, PR and media placements don’t just drive visibility and traffic — they amplify entity authority, improve AI recognition and increase the likelihood of your brand being cited in AI-generated summaries.