Creating and Managing
Social Media Campaigns
If you want to connect directly with your customers (and why wouldn’t you), social media is the way to do it! Customers turn to social media for a variety of reasons; it’s not just about sharing their latest baking exploits or fun pet photos. It’s also about connecting with brands on a more intimate level. Your posts go right into their feeds, along with posts from friends and family. Social media allows you to engage your audience in a two-way conversation and presents an unprecedented value proposition for enhancing brand recognition and generating customer interest.
Get noticed on social.
Are you new to social media or feel like you’re not getting the engagement your brand deserves?
We’ll roll up our sleeves and guide you through the ins and outs of the social media landscape. From strategy to content creation, from posting to replies, we’ve got your back. While it may seem like a lot of work (because it is), we know you’ll love seeing the engagement from your customers as those likes and comments start flowing in.
What to Expect
We’re going to be there the entire way. If your brand is already on social media, we’ll dive in with a current media audit to see what your brand is posting, what’s performing well and what might be falling flat. Whether your brand is new to being social or an old hand, we’ll identify opportunities and threats, create a strategy, develop content and even help you know how to respond to customers online.
Who is a Fit?
Everyone. Seriously — everyone. Social media is no longer a “nice to have” in the marketing world. It’s not just for young people, and it shouldn’t be ignored. It’s an absolute must, and depending on your brand and target audience, it could be the most important piece of your media plan and customer outreach.
We’ll Help You:
- Weave meaningful and authentic content into the social web
- Listen to and make friends with your target audiences
- Create a corporate persona across the most important social networking sites
- Engage customers in ways that keep them interested
- Manage set-up and fan-building activities
- Convert brand loyalists into brand ambassadors
- Manage your online reputation
Big or small, Beyond Fifteen can design a customized social media program that will deliver meaningful results. We’ll set goals together and then create a brand-specific campaign to meet those goals. If it’s engagement and brand awareness you’re seeking, we’ll make sure to get those likes, shares and comments to increase. If your brand is more focused on sales, we can show you how to leverage social media to give your revenue a boost. Every brand will have a different set of social media goals, which means our approach and key outcomes will be specific to your company.