Promoting Your Products During the Holiday Season The end of the year is a busy time for businesses, especially consumer-facing brands. As we approach Black …
Digital marketing, particularly in the social media landscape, is incredibly crowded and it can be difficult and expensive to make your mark. While not new, …
Consumer packaged goods (CPG) brands must be on top of the latest and greatest PR and marketing trends to maintain or increase market share. We’ve …
April is Celebrate Diversity Month! It’s a great time to take stock not only of our personal knowledge of the value of diversity and inclusion, …
Want your brand to make some noise on TikTok? You’re not alone. Brands are taking a big interest in the app which has grown to …
There is so much marketing clutter that it can be easy to wonder how your brand will stand out. Especially in a crowded space like …
Using influencer marketing to promote your brand can be a great way to connect with your target audience. However, using the larger influencers can be …
Influencer marketing has become a regular part of many brands’ marketing mix, and the industry continues to evolve as more brands and content creators join …
Who inspires you? My sister is definitely a person that inspires me. While growing up, we were complete opposites. I was outgoing and social; she …
Who inspires you? My parents! They raised me to be strong and independent, just like them. I was adopted from South Korea as a baby, …
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