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Catering to the Customer Journey: How to Customize Content for Consumers in the Awareness, Consideration and Decision Phases Earning customer trust and creating brand loyalty …
Making the Most of Your Press Releases with Keyword-Rich Content Like most things, press releases have come to have an online presence. Back in the …
5 Reasons to Continue Marketing in an Economic Downturn It feels like the U.S. has been teetering on the edge of a recession for years. …
Promoting Your Products During the Holiday Season The end of the year is a busy time for businesses, especially consumer-facing brands. As we approach Black …
Patagonia Goes Purpose Patagonia founder Yvon Chouinard announced that he is giving away his multi-billion dollar company and setting up a trust and nonprofit to …
In today’s economic climate, the financial sector needs PR more than ever. From inflation, third-party scams, potential recession and as the spotlight on financial disparity …
Consumer packaged goods (CPG) brands must be on top of the latest and greatest PR and marketing trends to maintain or increase market share. We’ve …
Making the decision to hire external PR support is a big step. It can be daunting to figure out what type of agency size, structure …
Is it Press Release-Worthy? Five Tips to Evaluate the Newsworthiness of Your Announcement Sometimes we can get excited about happenings from our business, and you …
The healthcare and medical technology industries have seen vast changes over the past couple years. Consumers want more trust and communication from medical providers and …
Whether you’re a rising startup or a long-established firm, you need an expert communications team on your side. Spanning marketing, public relations, thought leadership, search and social – Beyond Fifteen’s powerful, award-winning lineup of strategists, marketers, storytellers and writers are committed to your business, your objectives and your growth. Beyond Fifteen is your long-term partner for success — taking you beyond your fifteen minutes of fame.